Hardeep is founder and CEO of Motif, a next-generation online broker whose mission is to simplify complex investment products and make them universally accessible. The company’s flagship product allows individual investors to act intuitively on their insights by turning them into a “motif” of stocks. Hardeep also serves as CEO of Motif Capital, an institutional investment advisor that develops thematic models for clients such as Goldman Sachs, Global Atlantic, and US Bank’s UHNW arm Ascent Private Capital Management.

Prior to Motif, Hardeep spent more than six years at Microsoft, where he was General Manager of the company's enterprise services business. He also served as Director of Corporate Development and Strategy, helping to oversee Microsoft's investments and acquisitions. He started his career at The Boston Consulting Group. Hardeep holds a BS in Economics and Engineering from Yale University and an MBA from the Wharton School of Business. He holds Series 7, 24 and 63 licenses in the securities industry.

He serves on FINRA's Technology Advisory Committee and is on the Advisory Boards of Ascent Private Capital and real estate startup PeerStreet. He is a featured contributor for LinkedIn, and a frequent guest on CNBC.

He lives in the Bay Area, with his wife, two daughters and their amazing golden retriever Karma.


Hardeep Walia
Founder and Chief Executive Officer
Motif Investing, Inc.

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